Procedures of innovative product output on the market

Authors

  • Liu Wei West Virginia University Author

Keywords:

an enterprise management, strategy of enterprise, technological progress, consumer behaviour, innovative product, sources and process of product innovations, strategies of product innovations

Abstract

Innovative product success depends on the growth and prosperity of the modern enterprises. Author has offered an approach to determine the product innovation features. Conception of innovative product output stages to the market is developed on the basis of innovations processing . New approach was proposed that allows examining the innovative product output, when a novation is transformed in an innovation that is coming to the market. The detailed scheme of innovative product output to the market gives an opportunity to enable new segments of market opening from inter-branch character of many innovative products. Author analyzes different scientific approaches and develops a new one.

Author Biography

  • Liu Wei, West Virginia University

    Ph.d student

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Published

2023-02-19

Issue

Section

Articles